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A strong, full-bodied chai rooted in forest origin and farmer ownership.
JASHPURE Premium CTC Tea is a strong and full-bodied black tea crafted for everyday Indian chai. Carefully selected from the farmer-owned Sarudih Tea Estate in Jashpur, this tea is processed using the Crush–Tear–Curl (CTC) method, known for delivering a bold cup with rich colour and robust flavour.
What sets JASHPURE apart is its community-rooted production model. The tea is processed in a women-led SHG-owned manufacturing setup in Jashpur, where trained members follow clean handling and quality-focused practices. This ensures consistency, purity, and reliability in every batch.
Designed to perform well with milk, JASHPURE Premium CTC Tea is ideal for those who enjoy a kadak, satisfying cup of chai. It is free from added flavours or additives, offering an honest tea experience rooted in farmer ownership, forest origin, and responsible local processing.
💰 Why JASHPURE Premium CTC Tea Is Priced the Way It Is
At JASHPURE, pricing reflects origin, ownership, and integrity — not shortcuts.
This Premium CTC Tea comes from Sarudih Tea Estate in Jashpur, a farmer-owned estate where cultivation decisions stay with growers, not distant corporations. The tea is then processed in a women-led SHG manufacturing setup, ensuring clean handling, consistent quality, and community ownership across the value chain.
Unlike mass-market teas that blend leaves from multiple regions to cut costs, JASHPURE follows a single-estate approach. This means limited lots, careful selection, and higher raw material costs — but also better traceability, stronger flavour, and honest sourcing.
The price you see supports:
- Fair returns to farmers at the estate level.
- Women’s livelihoods through SHG-owned processing
- Small-batch handling instead of industrial blending
- A forest-region supply chain rooted in Jashpur
JASHPURE Premium CTC Tea is not positioned as the cheapest option. It is priced to reflect real value, transparency, and a chai experience that respects both people and place.
How to Brew (1 cup):
- Add 1 teaspoon tea to boiling water (100–120 ml)
- Simmer for 2–3 minutes
- Add milk and sweetener as preferred
- Strain and serve hot